work
Website case studies: what I built, and why.
These website case studies show the problem each client had, what I designed and built, and what changed after launch. Most are custom WordPress projects: themes, plugins and SEO groundwork. Where I can share numbers, I do. Where a client prefers privacy, I say so.
Selected projects
Filter by the kind of work. Every case follows the same four-part format.
- 01 QZ Infomatics ERP consultancy websiteA Framer site moved to WordPress, grown into an 88-page content engine, and already #1 on Google UAE for “variation order”.
- 02 Reema Siraj Studio E-commerce & e-learningCourses, classes, workshops and mentorship sold online, paid with Stripe, and unlocked per student.
- 03 Toastmasters District 127 Custom WordPress pluginsA suite of custom plugins that runs the district’s awards, club directory, events and member records.
- 04 OfixoTech Block theme + lead systemA builder-free WordPress rebuild for a UAE waterproofing company, now #1 on Google UAE for five tracked keywords, with 22 on page one.
- 05 ITConnect Block theme + 32 custom blocksA hand-coded block theme for a Dubai IT company, with 32 custom blocks and its own SEO and lead tools.
- 06 Mindfire WordPress websiteA WordPress website for a UAE cybersecurity and IT services company, built around six service lines.
No projects with that tag yet.
Some of my best work sits behind client NDAs. Ask on a call and I’ll walk you through what I can share.
the format
How to read these website case studies
Every case study follows the same four parts, so you can compare them fast.
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01 Problem
Problem
What wasn’t working, in the client’s words where possible.
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02 Build
Build
What I designed and developed, and why I chose that approach.
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03 Rank
Rank
The SEO groundwork: structure, speed, keywords and tracking.
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04 Result
Result
What changed after launch. Real numbers only, with the time period stated.
If a result isn’t measured yet, the page says so. I’d rather show less than show something I can’t back up. Curious about the steps behind each one? See how I work.
next step
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